INDIAN NEWS & TIMES

Saturday, September 23, 2017

3 (6)Embassy Group, India’s leading real estate developer announced the 4th Edition of their flagship event ‘Embassy Pedal for the Planet’ in Bangalore. The event is scheduled on Sunday, 10th September, 2017 at Embassy Springs which is open to all cycling and fitness enthusiasts, from various age groups. This green initiative is taken up by the Group to encourage a healthy cycling culture in the city and for a greener planet. The Group has also tied up with Bangalore Bicycle Championships (BBCh) that has been consistently setting the standards by conducting great races in Bangalore over the last six years.

‘Embassy Pedal for the Planet’ will include various types of races including ProElite covering a distance of 40 km and open to both men and women aged above 16, encouraging participation from elite athletes. There are other categories like 25 km Amateur ride open to men and women aged above 14, 15 km fun ride open to all aged above 14, 8 km fun ride open for youth aged below 18 and 1 km fun ride open to kids aged below nine. Interestingly, there is a special category called CXO Race that will see participation from CEOs and CXOs across leading MNCs in Bangalore. Exclusive cash prizes amounting to approximately Rs. 3 Lakh is in the offer for all the winners and runners up of all these races.

Jitu Virwani, Chairman and Managing Director, Embassy Group said, “We are extremely elated to host the 4th Edition of Embassy Pedal for the Planet. The past three editions have been really successful and we are looking forward to an extravagant event with hundreds of people participating and taking a pledge to make our planet greener and cleaner.Pedal for the Planet epitomizes Embassy’s commitment to sustainability and green living thus maximizing the efforts to create sustainable developments.”

Carrying forward the legacy as the largest and the best organized cycling event, Embassy Pedal for the Planet is also supporting a social cause to uplift under privileged children by helping government schools. All the proceeds raised will be donated to Colours of Life, a non-profit organization that empower the lives of over 4000 children through holistic education initiatives across 15 government schools.