INDIAN NEWS & TIMES

Monday, December 11, 2017

KIFS TradeIMG-20171125-WA0003 Capital’s, constant efforts to offer endless support to its customers with the help of digital initiatives is being recognized, with the company winning India’s “Innovative launch campaign of the year Award” at Global Marketing Excellence Awards organized by World Marketing Congress, at a glittering ceremony held at Taj Lands End.

“KIFS TradeOn+ a Mobile Trading App” is an ultimate online trading platform that makes online investments – Simple, Speedy & Secure. Its innovative features – faster stock-tracking with multiple watch lists, auto news updates & real time fund transfer-ability through a secure encrypted channel, empower every user with the freedom to trade on the go, anywhere, anytime with 100 % convenience. Guests & registered users can both use this app truly to keep the market at their finger-tips.

Features of the TradeOn+ app

  • Robust and user friendly application with real time quotes
  • Available on IOS and Android
  • Chat Bot integrated feature for any queries related to market and personal account
  • High Speed Trading Platform on mobile
  • Highly Secure for Mobile Trading
  • Real time Trade Confirmation
  • Multiple exchanges on a Single Screen
  • DII/FII/MF and Block Deals Real Time Data Available
  • Global Watch to be updated on World Markets
  • Latest News and Announcements
  • 24*7 Fund Positions – Client, Margin Ledger, Holdings, FO Position

Features of the Campaign:

  • Promote Exclusive offers, products and services to all existing as well as new clients in automated way without much manual interaction offered through Mobile Trading App TradeOn+
  • KIFS Cross Channel marketing Campaign is designed in simple and user friendly manner thinking from investor’s point of view on using and looking at various services available with broker.
  • Visibility, Attention and Ease of Use are the important factors considered while designing the Ad Campaign.
  • Imaginative icons is been used to enhance the user’s know-how to perform the key actions with the help of visual language.

While receiving the Award, Mr. Ritesh Ashar, Chief Strategy Officer at KIFS Trade Securities said, “We are honored and thrilled to receive such prestigious awards at Global Marketing Excellence Awards. This shows that our mobile app has already become the most preferred trading application in the industry. In such a sensitive market, our customers are looking forward to quick services and therefore our mobile app is going to play a critical role in the trading business. We are very grateful and proud of our strong team of technology experts including Data Scientists, Programmers and Developers, who are working endlessly on the “Digital” platform. On the other hand, words aren’t enough to express our gratitude to our customers who trusted us for our services and efforts. We are very happy to proclaim that our Innovative campaign has received overwhelming response by our customers.”